Job Description

Location: Memphis, TN - Must be willing to relocate to Memphis if not local - Great relocationa assistance offered

Salary: $90k-125k

Qualifications

• Bachelor’s degree in business, Marketing or similar field or equivalent years of experience
• 7-10 years of experience in marketing and project management, retail industry preferred
• Experience or understanding of digital touchpoints (online, mobile, display advertising, SEO, paid search, email)
• Experience leveraging analytics and tracking key performance metrics to guide strategies
• Assist in product, segment and category support for growth initiatives.

Strategic Content Leadership

• Develop and oversee the content strategy for this companies digital platforms (website and Mobile App), ensuring alignment with the brand, business objectives, merchandising, and customer needs to drive conversion.
• Collaborate with cross-functional teams to ensure content supports team and broader organizational goals.
• Drive the creation and implementation of data-driven content plans to enhance the customer experience and improve performance metrics.

Content Development & Management

• Oversee the creation and execution of compelling digital content across the digital experience that drives traffic and conversion.
• Establish and enforce standards and guidelines to ensure consistency and quality across all digital touchpoints.
• Manage timelines and deadlines for content initiatives.

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