Job Description
An apparel brand that is growing quickly is seeking a Retention Marketing Specialist to execute expert customer-first, integrated marketing campaigns and initiatives. You will collaborate closely with the creative, site operations, and strategy teams to execute data-driven integrated marketing tactics and campaigns.
Compensation: Up to 100k base
Location: Beverly Hills (5x/week)
Visa SPONSORSHIP is NOT available
Responsibilities:
- Oversee email, push, and SMS campaign execution; own the day-to-day execution of retention and lifecycle marketing campaigns
- Develop, implement, execute, and communicate on high-performing, data-driven integrated marketing tactics and campaigns
- Be the expert in integrated marketing campaigns and initiatives, including processes, tools, and technologies related to assigned areas
- Review and provide copy development support to the creative team for marketing materials
- Implement, update and manage campaigns end-to-end, including content creation, landing page development, workflow automation, A/B testing and metrics reporting
- Conduct market research to build effective target audiences for messages to drive engagement and revenue performance against KPI goals
Requirements:
- 2+ years of experience in Marketing, Communications, or related fields
- Must be able to handle a wide variety of work in a fast-paced environment, balance competing priorities, and deliver on tight deadlines in a detail-oriented manner
- Experience with email and SMS marketing platforms, primarily Klaviyo, Attentive (or PostScript) and Shopify Plus
- Strong written and verbal communication skills with an attention to detail
- Ability to raise issues and lead project management of tactical elements of integrated campaigns
- Ability to analyze and interpret data and solve practical problems
- Proficient in Microsoft Office and Google Suite (e.g., Word, Excel, Sheets, Docs, etc.)
Job Tags
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